Running a small business is no easy feat. You’ve got customer service to juggle, stock to manage, accounts to chase… and then there’s marketing. With budgets tight, ads often off… Read More »7 Free Ways to Market Your Small Business (That Actually Work)
Remember when finding a local business meant flipping through the Yellow Pages or asking a mate for a recommendation? Sadly, those days are long gone! Fast forward to today and… Read More »“Near Me” Searches Have Exploded by 200% – Here’s What That Means for Your Business
Ever wondered how a twerking owl on TikTok helped build an app with 500+ million downloads? Modern marketing knows the power of going viral. In 2023, it was reported that… Read More »The Art of Being ‘Unhinged’: The Duolingo Model of Gen Z Marketing
In the bustling digital market square, where every brand is vying for a moment of the consumer’s time, standing out is an art and a science. Now, imagine a platform… Read More »Digital Dialogue: 12 Benefits of Blogging for Businesses
In 2015, the trend striking chords with businesses and tipped to last the test of time is transparency. In an increasingly sceptical world, stakeholders are more interested in transparency than… Read More »5 Ways to Build a Transparent Business in 2015
I’ve been working from home as a Freelance Copywriter for the best part of a year now. Recently, something’s started to play on my mind… I don’t really leave the… Read More »Is My Home Based Business Turning Me Into a Recluse?
Performing search engine optimisation (or SEO) for small business websites can be a minefield if you’re not a seasoned pro. If you’re new to SEO, you will quickly notice the… Read More »SEO for Small Business Websites: 6 Simple Techniques